It sounds great on paper for the service updates part. Having the service advisor deliver a quick video on the repair status is huge for customer trust, but those guys are always running around. If the AI tool can genuinely mimic the actual SA's voice and look, then yes, that cuts a massive time sink. For the sales side, though? I don't know, a computer-generated person talking about the G63 feels kinda hollow. Customers want a real connection there.