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KennySmithAutoUnite replied to the thread DEAL Why are we paying for leads AND ad spend, just to watch traffic walk off our own site?.
Exactly. That is the part I do not want the vendor to skate past. I am not against the technology. I am against changing the definition...
KennySmithAutoUnite replied to the thread AMA Help Shape the Future of DealerRefresh - AMA.
I think you landed in the right place. Discord would make the conversation faster, but it would also pull a lot of the best information...
Tallcool1 replied to the thread DEAL Why are we paying for leads AND ad spend, just to watch traffic walk off our own site?.
I agree with you here. Furthermore, I believe that customer that never knowingly raised their hand will be creeped out by that call. I...
Tallcool1 replied to the thread CarGurus Deal Rating Comparison: Does This Look Fair to Independent Dealers?.
It seems as though CG is trying their best to clean it up. Some dealers still like to trudge around in the cesspool of deceptive...
KennySmithAutoUnite replied to the thread DEAL Why are we paying for leads AND ad spend, just to watch traffic walk off our own site?.
I agree dealers should pay a lot more attention to what happens after the traffic lands. But I would separate a website visitor from a...
KennySmithAutoUnite replied to the thread REV #072: The Sticker Is Getting Fixed While Finance Complaints Get Louder..
Interesting data. The part I would want separated is an actual undisclosed product from a customer who agreed to something but never...
KennySmithAutoUnite replied to the thread Phone tracking systems: pros and cons of porting numbers for tracking.
I would not port every core dealership number unless forwarding cannot give you the reporting you need.
The concern is half right. A...
Mico Silver posted the thread Phone tracking systems: pros and cons of porting numbers for tracking in CRM, ILM, Chat, Desking, Emails, Phone, SMS.
We are debating on whether we should port all our phone lines to the phone tracking software we use (one of the big ones). The...
KennySmithAutoUnite replied to the thread AMA Help Shape the Future of DealerRefresh - AMA.
Alex, here are the biggest things I would change.
1. Update the mobile UI first. The thread should take up most of the screen, not the...
KennySmithAutoUnite replied to the thread What’s happening on the showroom floor?.
Most stores really do not know. You hear the salesperson’s version, review the TO, then look at the CRM and the final deal. By then, you...
KennySmithAutoUnite posted the thread Are we training customers to shop price before they shop the car? in Websites, SEO, SEM, Display, Social, Marketing.
We complain about weak internet leads all day.
“What’s your best price?”
“What’s the out the door number?”
Same customer hitting four...
joe.pistell replied to the thread Creative use of Car Pics..
NEW ARRIVAL Upgrade
More Form + More Style = Better ;-)
p.s. built to be a 4:3 like the original.
joe.pistell replied to the thread Creative use of Car Pics..
Function versus style.
Many people believe that white space and style drive the function. Style is fungible, style is like fashion...
craigh replied to the thread Creative use of Car Pics..
I love what you're doing and I want to know if the design matters.
The fonts and styles you have on the text are straight out of the 90s...
craigh replied to the thread I built a tool that dealers will either completely ignore... or absolutely love..
For me (not a lot operator, work with many lot operators) this has always come down to 2 things:
1. Are the build sheets actually...
joe.pistell replied to the thread Creative use of Car Pics..
Another DealerRefresh 1st...
Do the pre-recon shots sell more cars?
Pre-recon are the cell phone lot shots, quick, non-professional...
ryan.leslie posted the thread Events & Workshops Roll Call: NAMAD 2026 in Miami in Automotive News, Press Releases, and Events.
NAMAD is a conference that I've always heard good things about and have never attended. I'm excited to change that this year.
Have any...
joe.pistell replied to the thread CarGurus Deal Rating Comparison: Does This Look Fair to Independent Dealers?.
LOL.
Some are worse than others...
(hid the dealers name to protect the innocent ;-)
George Nenni replied to the thread PR & News Digital Dealer - Is it Back?.
Good thread, thanks for the input! I would like to attend in order to do some speed AI demos at the expo, but agree the $3,500.00 is a...
ryan.leslie replied to the thread CarGurus Deal Rating Comparison: Does This Look Fair to Independent Dealers?.
Doesn't look like a sunroof to me:
but...
paging @joe.pistell ... Mismerchandized vehicles is STILL a problem. Carry On.
ryan.leslie replied to the thread CarGurus Deal Rating Comparison: Does This Look Fair to Independent Dealers?.
@Matteon
They are not equipped the same according to CarGurus, or rather, according to the equipment selected in the listing. YMMT...
ryan.leslie replied to the thread CarGurus Deal Rating Comparison: Does This Look Fair to Independent Dealers?.
@Matteon - Is this a one-off, or are you seeing multiple examples of this?
I hope that this isn't the case, but in the past, a dealer...
Alex Snyder replied to the thread Too many automotive news sites... anyone else?.
I love that you're helping us out on the spam gates!!! Thank you so much, @Rob (y)(y)
In this case, Jon reached out to Jeff and me...
Alex Snyder replied to the thread Do we still care about sales appointments?.
Let's see if I can remember where my head was at 8 years ago when I made that post... I can only guess I was seeing a lot of...
joe.pistell replied to the thread #RefreshFriday Merchandizing - Someone is Launching a new Service | Joe Pistell.
Survey Your BUYERS at delivery.
So simple, yet so few do it.
Take Aways
60% of all sales were on your website 3x or more.
40% of all...
