crm

  1. DrewAment

    Calendar Invite and SMS Reminder?

    Sat in the corner at a CRM training session - where the CRM provider told the group that a "best practice" was to email the customer a calendar invite after setting the appointment and send them a reminder text the day before. WAIT... WHAT??? Shouldn't "your" CRM send the calendar invite...
  2. M

    Opt Outs in multi-store groups

    Here's a question, I'm looking for other multi-store groups that share the same customer database with their CDK CRM. We have 3 dealerships, 3 locations in CRM, sharing the same customer db. When Store A opts out a customer out from emails, CRM opts that customer out in Store B & C as well. If...
  3. Alex Snyder

    Do we still care about sales appointments?

    I spent years chasing this metric and working to make it top of mind for every person involved in the sales departments across my dealer group. I then took it to be a central next step movement in a CRM I helped build. But don't you dare call me Mr. Appointment because I'm now second guessing...
  4. Alex Snyder

    Location is the ad source of the unenlightened

    I almost wrote the title of this thread as "Location is the ad source of morons," but that's not a fair statement. Usually, your CRM provider is the one who sticks location into the listing of advertising sources and they're not all morons :itsok: So dealers, do you believe you should leave...
  5. derrickwoolfson

    Does Your CRM Have the Right to Hijack Your Data?

    There has been a policy change with a CRM we use that now states that if the customer does not have a an active relationship with the dealer it will automatically opt them out. Giving time frames for each instance. While I understand that spamming is never good, and you should scrub your email...
  6. Mbarlow

    ELEAD1ONE Regional Sales Director - Service1One

    Locations: New York Area, Northeast U.S., Central Texas, California, DC/Atlantic About the Job ELEAD1ONE, the leading dealership software provider in the automotive space, has an immediate opening for a Regional Sales Director specializing solely in sales of the Fixed Operations product suite...
  7. AutoAng

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  8. Gene Tilby

    Our DMS appears to be taking advantage of us - WHAT ARE YOU PAYING FOR API INTEGRATION?

    We are setup with Lightspeed EVO (a CDK Global product) for our dealership DMS and over the last month I have been comparing the Lightspeed CRM to others that are available on the market. Part of that comparison involves looking at what would be required to integrate a 3rd party CRM. I...
  9. JuliePetree

    Looking at CRM choices

    We are with Vinsolutions right now. I love our rep but the system has had a lot of flaws lately. Looking at what options are out there and if we move I would want it to be a better choice not a lateral move. I was looking at eleads but I saw that their email server was blacklisted last year...
  10. Jeff Kershner

    What are the TOP CRM Reports are you looking at each day?

    I don't care what CRM you're using... what are the most important reports that you MUST review each day? The GO TO reports you MUST review each morning in order to track your team's performance - on "internet" leads. And not so much "marketing reports", unless it corresponds to tracking a...
  11. ed.brooks

    Your CRM is the BEST Marketing Decision Driver, Right?

    I read two fantastic, ground-breaking, eye-opening posts this week -- The first was from Brian Pasch on LinkedIn -- "Stop Guessing And Don't Trust Your CRM" And the second was from Darren Haygood on the Transparency.ai blog -- "NOW HIRING – Hoverboard Department Manager" Both address a...
  12. Jeff Kershner

    DealerSocket's Revenue Radar and the struggles...

    I have a dealer friend that likes to be one of thooose - a Lurker! Anyway... He wondering if anyone in the DR community happens to be a real POWER USER of DealerSocket CRM, more specifically their equity mining tool - Revenue Radar. They installed it a few months and while they're trying to...
  13. Jlewis74

    IF you are FED up with ReyRey and CDK!!!

    I posted this as a reply in another thread but wanted to put it up here also. I have seen many threads with people griping about RR and CDK and I don't blame you. Here is the best advice I can give.... SWITCH to a new DMS!!!!!! I don't care how large you are you have options. I do not work for...
  14. BillH

    CRM with blocked email...

    I'm using one of the major players in automotive CRMs. They are spam blocked for the second time in under 3 months. With our budget CRM that we replaced, this didn't happen. It doesn't happen for Constant Contact and such. Is it just me or should this not be happening? It's been over a week and...
  15. Dave Erickson

    Getting Opt-outs to Opt BACK IN - Any Ideas?

    Does anyone have a best practice(s) that has worked for them for re-acquiring CRM email opt-outs to opt back in again?
  16. Jeff Kershner

    Kershner's back to the dealer diary

    It's been a bit over 10 years since I've been on ground level (day to day operations) at the dealership. Since then, was on the "corporate" level for one of the more larger groups in the US, director of marketing for a smaller group in my hometown, helped build and get AutoHook off the ground...
  17. Tony Schlotter

    Success with 3rd party Call and Email Follow-up Services?

    We are looking into a 3rd party call center for email/phone call follow up on internal campaigns we are running. Who is using who, and why? We're looking for a progressive provider that is easy to work with (aren't we all) that can accommodate 3- 5 attempts per client we have. Also, if you are...
  18. Latoya

    Inventory Export Technology

    Hello Everybody, I'm am about to join a beautiful online platform that will allow me to advertise my cars online and manage my inventory and CRM effectively and efficiently, therefore I need to upload my inventory in their system but I have over 800 vehicles to register. Does anybody know of a...
  19. Jeff Kershner

    DealerTrack VS DDC VS VINSolutions - But Cox still Wins

    DealerTrack which owned 2+ CRM's then buys Dealer.com which was rolling out their new CRM. Then Cox comes in and swoops up DealerTrack while already owning VINSolutions. Let's agree Cox isn't going to sell 4+ CRM's. So which CRM will Cox/AutoTrader fully adopt and offer to Dealers?
  20. Jeff Kershner

    Text Us message conversion from Website and VDP?

    Anyone offering the ability for shoppers to text from their VDP or Website? There are quite a few texting solutions in the market now that allows the customer to text inquire from the dealerships website with more emphasis (buttons) located on the VDP. I'm seeing and hearing so many mixed...